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While football seems to be the radar of many sports fans this past weekend, fans and retired legends recognized the journey and triumph of baseball.  Commissioner Bud Selig along with Hank Aaron and Frank Robinson found themselves in Atlanta as keynote speakers for the Beacon Awards Banquet Saturday.

Baseball and the Civil Rights Movement have been intertwined since Jackie Robinson became an icon of freedom by breaking the game’s color barrier in 1947, and The Beacon Awards were created in 2007 to celebrate other pioneers of the struggle in sports, popular culture and beyond.  Commissioner Bud Selig spoke passionately about the sport’s mission to be open to all members of society. He later also said:

“The beauty of the Civil Rights Game is that it gives us an occasion to think about how far we’ve come and indeed how far we need to go,” said Selig as part of his keynote address. “Today, it’s my great hope that everybody at Turner Field and watching at home will reflect on the period of the Civil Rights movement and remember all of those who fought for equal rights for all Americans.”

Newcombe, the first African-American pitcher to win 20 games and to start a World Series Game, was the life of the party on Saturday, as he gave an entertaining acceptance speech. Dodgers’ All-Star Matt Kemp presented Newcombe the coveted Beacon Award. This event proved to be memorable for many MLB Legends and for the game of baseball.

If your company is interested in finding out booking fees and availability for a Hall of Famer like Hank Aaron and Frank Robinson or other sports celebrities for a Fundraiser or Charity Event, Business Conference, Speaking Engagement, Guest Appearance, Coaching Clinic or for your next Corporate Convention, call us at 1.888.246.7141 or fill out the booking form.

Watch Commissioner Bud Selig Speaking about Diversity in Baseball:




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