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Federica Pellegrini EndorsementTop Italian swimmer Federica Pellegrini has signed an endorsement deal with Proctor & Gamble’s anti-dandruff shampoo brand Head & Shoulders. The terms of the deal with make her the female face of the brand and will see her making appearances on television and all over the world as an ambassador of Head & Shoulders.

“I am proud to be part of the family Proctor and Gamble for this launch so important in hair care Italy. Head & Shoulders is a line of products on which I can rely on, especially given the amount of time I spend in the pool every week,” said Pellegrini. “With beautiful hair, I have the security to achieve the goals I care about most.”

Proctor and Gamble communications director Paola Aruta added: “We are excited to work with Federica Pellegrini, one of the most successful Italian swimmers of all time. Her dedication makes her the perfect ambassador to launch Head & Shoulders in Italy.”

Pellegrini holds the world record in both the 200-metre and 400-metre freestyle. AT the 2009 world championships in Rome she became the first woman ever to break the four minute barrier in the 400-metre freestyle with a time of 3:59.15.

If your company is interested in finding out booking fees and availability for a Swimming Celebrity like Federica Pellegrini or other sports celebrities for an Advertising Campaign, Charity or Fundraising Event, Speaking Engagement or VIP Meet and Greet, call us at 1.888.246.7141 or fill out the booking form.

Watch Federica Pellegrini Speaking about her Career:




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