Red Bull Endorsers - Athletes Endorsed by Red Bull
Red Bull, which holds the title of being the most popular energy drink in the entire world, is aggressively marketed via advertising, tournament sponsorships, sports team ownerships, celebrity endorsements and yes, even its own record label. The brand’s slogan, “Red Bull gives you wiiings,” is a notable and highly recognizable tagline.
The company’s vast international marketing strategy is based heavily in the extreme sports industry, which is truly a marketing marriage made in heaven. There is an undeniable symbiotic relationship between the Red Bull brand and popular extreme sports such as snowboarding, skateboarding, motorcross, wakeboarding, surfing, Formula 1 racing and BMX racing. Red Bull enlists the endorsement power of celebrities like Eminem and Shaun White in its marketing campaigns, in an effort to reach their target market of young males. By associating the drink with extreme sports and its leading athletes, as well as other compatible celebrities, Red Bull is able to further develop and solidify its image and raise its brand power. An anomaly in the ad world, Red Bull has snubbed the use of traditional marketing channels. Instead, the brand continues fly past the competition and reach new heights of success via its grass roots marketing efforts.
Celebrities associated with the Red Bull brand include: Blake Girffin, Rajon Rando, Reggie Bush, Shaun White, Bubba Stewart, Dallas Friday, Casey Kahne and Brian Vickers To book a celebrity endorsement deal call us at 1.888.246.7141 or fill our athlete endorsement form online.